Magic Cycles (est. 1993) is a locally owned and operated, full service bicycle retailer and repair shop located in beautiful downtown Boone, North Carolina. We are the area's premier bike shop for discriminating riders. Whether you're a beginner and just getting started or a pro looking to shave grams of weight or seconds off your time, we have a professionally trained staff to take care of your needs. We are committed to providing you with the best bike shop experience imaginable. Join us for weekly Wednesday night road rides during the spring, summer, and fall or feel free to take advantage of the free repair clinics we conduct during the cold winter months. Be sure to check our calendar for specific dates and times as well as other local rides, races, and events. We hope to see you there! Warm weather is here! The time is here to get out and enjoy the season, and what better way to do it than on your bike? Rocky Knob Mountain Bike Park is open and ready to be ridden. Try it out on one of our Giant Reign rental bikes for $60/day. That's only $10 per inch of travel! Come on by and see our collection of new Santa Cruz Bicycles. Or come see our Giant Defy with Ultegra Di2 electric shifting (the stuff they will be using in the future available now). Swing by and meet the new staff, their info will be on the site soon! Join us every Wednesday for the "Wednesday Night Ride." Meet at the shop for a 6pm departure. The nicest 2 hour, no drop, ride in the high country. This map shows the route starting from ASU campus. There is a lot happening, come visit! | News
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